What We Believe In
Food for a better life.
We here at TAKINOA would love to see a world without junk food. Especially since poor nutrition is known to increase the risk of obesity and chronic diseases such as cardiovascular disease and type 2 diabetes, and even certain forms of cancer. We believe that by playing a role in knowing how to replace junk food with easy, achievable, and especially nutritious alternatives, we can be a part of dramatically lowering the number of people suffering from obesity and diabetes. TAKINOA strives to be a driving force fighting to decrease the number of deaths caused by poor nutrition.
We at TAKINOA want to be the trustworthy Swiss source for neutral and researched information and tools focused on knowledge about food, nutrition and a healthy lifestyle. Reliable content, as well as the shared knowledge and experience of our Experts, Ambassadors and Community members is at the centre. We aim to build a symbiotic relationship based on trust, free from corruption and ulterior motives. To achieve this, TAKINOA will consistently share neutral, high-quality, researched information across multiple media – revealing the truth about food and nutrition and their holistic nature. Although TAKINOA has access to expert sources and acts as a catalyst between experts and the population, we are a people's brand – fighting for better food for more joy, a better life, and a better future, together.
A holistic approach.
We strive to build a supportive Community that not only cares about good nutrition, but also truly understands what good nutrition means and practices this on a daily basis. Nutrition can hardly be viewed in an isolated sense; good food is intertwined with our planet, having a symbiotic effect on each other. If we at TAKINOA can inspire and help deepen the community's understanding of these symbiotic connections, we believe the community will organically begin to inspire and spread the information further, hopefully leading to a shift of society's collective perception and knowledge.